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Turtle U Class Descriptions

Foundation Series

Get confident using your new software! These classes cover everything from setting up your account options and security settings, to ticket sales, and database tools. This series of classes gives you the grounding you need to get the most out of this software and gain confidence in the world of performing arts technology.

Set-Up - All Power Users

This class is designed to introduce users to system account setup tools. Learn how to set your administrative user accounts, personal options, and security access levels. Also how to set up your yearly performance season, your venue basics, and how to enter a show and performances to go on sale to your patrons. Current Ticket Turtle users can direct new administrative staff who will be using these tools. Log in to register.

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Set-Up - Power Users Plus

This class is designed to introduce users to set up elements beyond the basics. These include ticket & receipt designs (all levels), our organization's web page content and confirmation emails (all levels), and contribution & membership setup (Pro and Premier levels). Learn how these tools connect to tracking and reporting in your everyday operations. This class is a prerequisite for all 300 level Turtle U classes, which cover these features more in depth. Log in to register.

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User Basics - Box Office and Database

This class is designed to introduce all users to the ticket sales, database, and reporting tools. Gain familiarity with box office, door sales and exchanges, patron history, contributions, batching and merging. Log in to register.

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User Basics - Marketing

This class is designed to introduce users to the online Marketing tools in Ticket Turtle. Learn how to create "Lists" which allow you to target your marketing efforts, as well how to take advantage of the mailing and emailing options. You must have taken Set up 101 to register for this class. This class is a prerequisite for all 300 level Turtle U classes, which cover these features more in depth. Log in to register.

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Advanced Series

Get the most out of your arts management software! Turtle U Advanced User Series for Ticket Turtle users who have taken the classes offered in the Foundation Series and are ready to take the tools to the next level. Classes cover the powerful pricing, and fundraising options, as well as how to optimize your organization's membership types. You'll learn how to work with Flex and other passes available in the system and more. Registration details are available via your Ticket Turtle account, login and choose a class that grabs your eye!

Fundraising & Membership

This class takes users to the next level with options available for building contribution campaigns, tracking contribution income, and working with the many varieties of membership types. It will also go more in-depth on web page customization options. Prerequisite: Set up 102. Log in to register.

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Turtle Passes

This class gives Pro and Premier users more training on working with Passes, or as we call them here at Ticket Turtle: Turtle Passes! There are four options available - Flex Pass, Flex Subscription Pass, Honorary Pass, Promo Pass. Learn about the specific use cases for each pass and the advanced features for each. Prerequisite: User Basics 201. Log in to register.

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Ticket Design

This class is designed to expand user's knowledge and skills in customizing the ticket, receipt and gift certificate designs. We'll show various examples of advanced designs and demonstrate how to manipulate your designs to your advantage. Prerequisite: Setup 102. Log in to register.

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Venue Building

This class is designed to expand user's knowledge with the venue building tools which can control the inventory available for each performance as well as pricing sections. Learn how to add a new venue with seating chart, as well as more advanced seating chart options. Prerequisite: Setup 101. Log in to register.

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Pricing Tools

This class is designed to introduce power user's to the Ticket Turtle pricing setup system. Ticket Turtle is unique in that it runs with "rule-based" pricing, a somewhat technical way of saying - "you can do just about anything with this tool!" With rules-based pricing it allows price terms to apply to different shows, in different defined situations and more tool allows you to go way beyond person type pricing and create combinations of automated discounting options and tie in fundraising work with ticket sales the way the big wigs do it.

With this class users become empowered to building and testing their own pricing. This class will cover the Person Types, Packages, Pricing Terms and Pricing Conflicts screens. Prerequisites: Setup 101, User Basics 201, and have advanced user skills. Log in to register.

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HTML and CSS Basics

Learning the basics of HTML and CSS (Cascading Style Sheets) code and structure, goes a long, long way in getting what you want in Ticket Turtle. Get empowered around the use of these valuable tools which are used to control the overall styling of a website (colors, fonts, etc). This is a one hour, introductory class, that gives users the confidence to style their content in Ticket Turtle, and clarifies how these tools are used for website and graphic email design. Perfect for those that need a foundation for deeper training. Log in to register.

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Power Series

Classes to keep you informed and inspired! The Turtle U Performing Arts in technology series offers classes that explore relevant technology tools available to the performing arts. You'll find classes on Volunteer Management, Season Sales Best Practices, and more.

We use the software as a jumping off point to consider how to build on your organization's success and stay on the cutting edge of the industry.

Social Media Marketing

In the ever-evolving world of using the internet for marketing your organization's season, education programs, and community, the trend toward "social media marketing" has exploded. In this session we explore how social media is relevant to the performing arts industry. What are the available tools? How can you use them effectively? How well do you know your patrons and their involvement on the internet? We've seen how social media can build the investment your patrons already have in your organization, and also how it can fall flat.

Start off by getting confident with the ideas on the table, and then make informed choices about what makes the most sense for your organization. This class explores the big name social media website tools such as Facebook, Twitter, YouTube, and the roll of Blogs and takes a look at some of the lesser known social media tools. Log in to register.

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Sales Best Practices

It all comes down to a great season. In this class brings this idea home by showing users how to maximize the season sales tools in Ticket Turtle - packages, passes and more. We will cover the specific recommendations on how to market to your patrons, as well as the recommended setup of your season in Ticket Turtle to give you the most control and best success. We hold this class once a year post holidays, pre-spring. It fills up fast. Log in to register.

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Round Table Sessions

These roundtable sessions are for bringing together the great minds in the Ticket Turtle user community. By leveraging our combined wisdom in the performing arts we teach other great tricks, and catapult our industry forward. Session participants are invited to offer suggestions, ideas and methods they've used on the chosen topic(s) and we engage with each other on what works, what doesn't. These sessions always produce ways to use tools within Ticket Turtle to accomplish goals which are demonstrated, but the purpose of these sessions is largely to keep the passion for performing arts management alive.

Topics include: Marketing, Fundraising, Email marketing, Ticket Conversions (from online browser, online buyer) Log in to register.

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Website Design Concepts

We all know we need a great website. It's just a fact. How do we get there? This class focuses on evaluating how well you are using your website as a tool for showcasing your organization. What really matters to you when a visitor comes to your website? Where do you want to guide them? What design and navigational elements will help you guide them there? In answering these and other questions we'll take a look at some website that use these elements well and why, and some that don't and why. We'll also discuss how to go about making changes to your website so you stay abreast of trends relevant to your community - what are the challenges, and how they can be overcome. Log in to register.

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Volunteer Management

The class will focus on both the tools built into Ticket Turtle to manage volunteers, as well as overall management strategies for enlisting and engaging volunteers for the never-to-be underestimated team of treasured community members. Log in to register.

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Revenue Building with Retail

Coming Soon!

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